Michele Trachtenberg
The stars seem to be lining up for WeightView. Perfectly timed with the soft-launch of WeightView’s new Facebook application, enter’s communications team snagged a choice placement in this celebrity weekly featuring our client and the new FB application. Combined with the grass roots buzz and blog placements our team arranged, Life&Style’s coverage drove a flood of over 1,500 organic app installs within three days of the issue hitting the street.