Digital PR


Did You Take A Stand With Kenneth Cole?

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                            We recently partnered with Kennneth Cole on the launch of their “Where Do You Stand?” campaign. We gathered together high profile bloggers who took their stands on Guns, Pro-Choice, Gay Rights and War – topics not without passionate debate. We love…

Where Do You Stand? Kenneth Cole Launches Digital Platform For Discussion

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                                Never a brand to shy away from hot, sometimes quite incendiary, topics, Kenneth Cole launched WhereDoYouStand.com in conjunction with large scale advertising this morning.   Visitors to WhereDoYouStand.com will discover four issues to interact with: Guns, Pro-Choice, Gay Rights, and…

enm10x60 workshop: How to Use Video On Facebook As The Center of Your Next Marketing Campaign

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Next Wednesday, August 3rd, we will be hosting our second enter:new media 10×60 workshop. The last workshop was a huge success, and we are excited to host the second installment of Facebook – Keys to Success. You can RSVP to the event here: http://enm10x60.eventbrite.com/ This week we are interviewing the panelists from the last workshop…

enter:gallery makes art social

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After the enter:new media team wrapped up the first half of our 10×60 Facebook Workshop, we herded downstairs like a thirsty throng of beefalo for the enter:gallery reception for the photography exhibit by Michael Vahrenwald, titled “Natural History”. We descended to find the 3rd floor (which is usually only occupied by the hard working enter:marketing…

Mark Curtis @ AllFacebook Expo

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On June 29, president of enter: new media, Mark Curtis, spoke on a panel at the AllFacebook Expo in San Francisco. The panel was titled, “Facebook Pages: Engagement and Visibility”. Joining him on the panel was Brian Carter, CEO of FanReach, Jeremy Daly, Digital Planning Director at Euro RSCG New York, Victoria Ransom, Founder and…

Introducing Show Finder: Our Recommendation Solution for A&E

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“In order to help fans of A&E discover more shows from the network, we created the new Show Finder application, now deployed across all show Facebook pages. Built on enter:new media’s Recommendation Application, the Show Finder not only provides overviews of the full line up, but also suggests related A&E shows you may also like….

Heavy Livestream Experience

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We are very pleased with the overwhelming viewer response to the Heavy live chat and exclusive live streaming video event. The ability for fans to submit questions during the show and have them answered via live video proved really powerful. The event drew amazing numbers and completely spiked the Facebook fanbase. It was also personally…

Versace Men’s Fall/Winter 2011 Livestream

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“Streaming the Versace Men’s FW 2011-12 runway show live from Milan was an amazing experience – far from glamorous as our team spent the duration of the show in a closet-sized room with the live stream hook-up! But the fan response was impressive – hundreds of fans chatting and watching live on Facebook. The runway…

A&E TV Hits Record Numbers With Online Event to Wrap Up Glades Season 1

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A&E TV reported record numbers online during the Season Finale Fanchat and Live Video Q&A for the finale of the hit drama The Glades on Sunday, October 3rd 2010. AETV.com scored its 3rd best hour of all time during the event resulting in the 6th best day of year. The traffic in unique visitors, visits…

Facebook’s New Privacy Settings: Five Brand Marketing Implications

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Facebook took a big step in the right direction today by announcing a set of new privacy settings. The features, which will be rolled out in the coming weeks, will give users greater privacy control, and it seems this will not come at the expense of existing functionality. Translation: the new privacy settings are unlikely…